Mr. Jeremy Yap is the Deputy Chief Executive, Public Transport, Policy and Planning at the Land Transport Authority (LTA) of Singapore with effect from 1 April 2015. In his current portfolio, Jeremy oversees Public Transport, Policy & Planning, as well as the Vehicle Services Groups in LTA.
Jeremy is called to the Singapore Bar and is an Advocate and Solicitor of the Supreme Court and a lawyer by training. He practised law in Singapore for 6 years before joining the Land Transport Authority in March 1997.
In January 2004, Jeremy was seconded to Singapore’s Ministry of Transport as Deputy Director (Land) to help oversee land transport policy matters. After serving 3 years at the Transport Ministry, he returned to LTA and was appointed Group Director, Vehicle and Transit Licensing in April 2008.
As Group Director, Policy & Planning from April 2010 to September 2014, Jeremy directed the formulation, review and implementation of land transport policies and the planning (including the safeguarding and protection) of transport infrastructure and systems, and was instrumental in the roll-out of the Land Transport Master Plan 2013.
This presentation covers Singapore’s experience in introducing demand-side measures in public transport alongside conventional supply-side measures to optimise Singapore’s public transport system. It also features the role that commuters play in its optimisation by ‘travelling smart’.
Details of the various schemes and measures targetted at both individual commuters, as well as to employers and companies to enable commuters travel smarter, including tapping on the ‘power of free’ will be shared. The presentation also briefly reflects on some of the initial success of these efforts in travel demand management.